Virserum is an idyllic and historic townlet situated in the heart of beautiful Småland, Sweden. Virserum, whose origins can be traced back to the early 12th century, is located in a lush valley by a clear blue lake, surrounded by pristine forests, unspoiled rivers, and yet more lakes.

People from all over Europe are beginning to discover this serene corner of the world, where nature meets culture, in order to get taste of the Swedish experience.

During the warm summer months, Virserum and its surrounding areas offer unique opportunities for fishing, bathing and nature walks, as well as hunting, outdoor sports and camping. During the winter, Virserum is transformed into a picturesque winter landscape where ice skating on the lake and skiing on the local piste is among the more popular activities on offer.

Virserum also offers experiences of a more cultural nature. The townlet is home to the esteemed Virserum Art Museum that houses regular shows on a wide variety of subjects, ranging from local artistry to specialist international exhibitions on contemporary topics. Here you will also find the Swedish Telecommunications Museum and the Museum of the Swedish Furniture Industry.

The annual classical music event known as Virserum Music Days draws big names and crowds from all over Sweden. Additionally, the area is teeming with cottage industries producing everything from cutting edge Scandinavian design to traditional Swedish crafts.

Virserum is ideally located for excursions to the internationally renowned glassworks that Småland is famous for, and being only 4 hours drive from both Copenhagen and Stockholm, Virserum provides a fantastic base for day-trips to other parts of Scandinavia.

Everything else is within walking distance.

Welcome to Virserum!